Dating market opportunity service

With Valentine’s Day arriving on Saturday, online dating brands have been particularly active in recent weeks in advertising their services to singletons.

The report by market research group Mintel forecasts that the market will continue its strong growth to reach £225m by 2019, but warns that concerns over safety and online abuse must be addressed.“There are 200 million people on Facebook who list themselves as single, so clearly there’s something to do here,” CEO Mark Zuckerberg said in his keynote address at Facebook’s annual F8 conference on Tuesday.Simply called 'Dating', the opt-in feature will be part of Facebook’s main app, but will operate separately from users’ normal profiles, and will be invisible to friends.Facebook’s move could pose a threat to the titans of the online dating industry, particularly Match Group, which owns Tinder and Ok Cupid—shares of Match Group have sunk more than 20 percent in the days following the announcement.“We’re flattered that Facebook is coming into our space—and sees the global opportunity that we do—as Tinder continues to skyrocket.

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