The Association was originally formed in 2002 as the Introduction Services Federation, but has been renamed and re-branded in response to the strong criticism of the online dating sector of the industry in the press and in the media and, in direct response to the Information Commissions concerns and criticisms, highlighted in letters to leading online dating companies, Match.com, e Harmony, Cupid Plc, Global Personals and the A. On behalf of member companies Complaints within our membership are actually relatively rare, which is an indication that the association works well.
From the UK's only independent dating body The recommendations and requirements of the Information Commission have been embraced by all member companies of the Dating Agency Association and are included in our own membership requirements, code of conduct and core objectives.
Searchmate offered to upgrade Aileen to its “Platinum” membership, a service via which customers are assigned their very own matchmaker who will proactively look for potential matches outside Searchmate’s client base.
He said: “I wanted to get back on the dating scene but I felt fragile from the split.
She says she “isn’t looking for a major spark” but is searching for a man with a good sense of humour to share her life with. The first blow was when she fell victim to a scammer on an online dating site.
He claimed to be a high flier in a major American toy firm, but then managed to convince her to give him £200 for medical treatment, encouraging her to take out credit cards.
It offered her “unlimited personal introductions” to men serious about finding a relationship.
Aileen was promised support from Searchmate’s highly experienced team of matchmakers, and a guaranteed minimum of 15 recommendations.